British Users of Mac Podcast

A while ago in the UK the Mitchell and Webb versions of the hit US Mac and PC adverts were pulled offline. During a bored 3am time last night I found my self perusing through the great servers of YouTube and came across all the ads and I just wanted to know your opinion on them.

Personally I love Mitchell and Webb from their movie (Magicians to Peep show. The Apple Mac adverts across the pond also crack me up and John Hodgman is hilarious. What did I think of Mitchell and Webbs take on it though.

I definatly like the British twist. They have something that just relates and without this going off into a tangent about how British and American comedy is different, even doing the same advert it comes across more British. Which is good. People have been speculating that the loss of this is due to the fact that people are finding the Mac character in the British version to “up himself”. I don’t see this as true.

Any good advertising is going to promote the product to the consumer. There are many ways to get a consumer to react to advertising, comedy, lust, familiarity and curiosity. Now as sexy as I’m sure many will find the duo I don’t feel lust plays a part.

When people hear “Hello, I’m a Mac. And I’m a PC” they recognise the advert and are intigued to know what they have to say next. If they have never heard or seen the adverts before people will be curious to see what a computers would have to say to each other.

Finally comedy. They always make us laugh and always make a good statement. Here this will prove a point:

Recall your favourite Mac ad?
Got it?
Good.

Now recall any Dell advert?
Anything?
…hello…

Exactly.

What did you think of the Apple adverts? Sound off in the comments below!